7 days agoI. Magnin: Hollywood’s High-Class Shopping ExperienceIn 1923, Hollywood’s latest triumph was I. Magnin, “a beautiful edifice dedicated to the women of this thriving community.”
Sep 18Frances Farmer Will Have Her Revenge on Hollywood“The Star Who Would Not Go Hollywood,” Frances Farmer ultimately went out kicking and screaming in 1943.
Aug 29, 2023Secret Streamline Moderne on Hollywood BoulevardIn 1935, Morgan, Walls, and Clements gave 6363-69 Hollywood Boulevard a modern facelift.
Aug 14, 2023Ivar House: A Garden in the Heart of HollywoodJust steps from the bustling Boulevard, Orsina Gray created a tranquil outdoor dining atmosphere surrounded by fruit trees.
Jan 9, 2023Hollywood’s Bright Spot: LA Gas & Electric Corp.Los Angeles Gas and Electric’s sales office on Ivar Avenue was introduced in 1937 as “another bright spot in the incandescent radiance of...